About Emarsys:Emarsys is one of the world’s largest independent marketing platform companies. They enable targeted and personalised interactions between digital marketers and customers using innovative omnichannel strategies.
The BackgroundEmarsys’ infrastructure solution was on Heroku. The Aliz tech team showcased the benefits of migrating to Google Cloud Platform. Some of the benefits highlighted included better storage, more seamless scaling, increased security, and an elevated developer experience. Given a thumbs up, they began executing the project, which also included training and knowledge transfer to the Emarsys team.
The challengeWith no cloud infrastructure team on the customer side, Aliz had to design an infrastructure that can serve approximately 470 services, 100 PostgreSQL, and 40 Redis databases distributed between 28 teams. Technical specifications to adhere to included the following:
- Easy CI/CD integration.
- Logging and alerting similar to Herokus’s logplex.
- Minimal or no operational overhead.
- Flexible project timeline to accommodate changes in circumstances.