Build or Buy AI Models?
April 26, 2022
5 Minutes Read
AI models rely on data. To put it simply, organizations have to possess enough data of the right quality to be able to build.
How Google Cloud Platform Helps Businesses Embrace Cloud Culture
April 19, 2022
3 Minutes Read
Consider how your business's cloud journey will impact your customers. How will switching technologies change the working environment and the processes that govern them? Join us as we discover how Google Cloud can help drive positive transformation in your business at every stage of the transformation.
Streamline your migration from Teradata to Google BigQuery with automated SQL translation
April 12, 2022
5 Minutes Read
Google is heavily investing in making the process of migrating on-premises data warehouses to Google BigQuery as streamlined, fast, and cost-effective as possible with the Google BigQuery Migration Service. In this blog post, we introduce you to the Batch SQL Translator tool. We describe the steps to translate Teradata SQL to BigQuery’s Standard SQL and provide code samples to achieve the translation from the Cloud Console and programmatically as well.
Google BigQuery materialized view test drive
April 7, 2022
3 Minutes Read
I have tested the BigQuery materialized views against the documentation. While most of the functionality and limitations are accurate, there are a few gotchas you need to be aware of.
Part 3: Bayesian Customer Lifetime Values Modeling using PyMC3
April 5, 2022
13 Minutes Read
Implementing BG-NBD, a probabilistic hierarchical model, using PyMC3 to analyze customer purchase behavior
Top 7 actions Aliz has taken to deal with the Covid crisis in the last 2 years
March 31, 2022
5 Minutes Read
The pandemic has had a huge impact on the global economy. How did Aliz respond to these challenges? Read this article to learn more.
Part 2: Modeling Customer Lifetime Values with lifetimes
March 22, 2022
15 Minutes Read
The Beta-Geometric Negative Binomial Distribution (BG-NBD) model is an influential probabilistic model for describing customer behavior and for predicting customer lifetime value (CLV)¹. In the previous article of the series, we've explored the intuition, assumptions and mathematical derivation of this model. I’d suggest you take a look at it if you haven’t!
Everyone can do ML on GCP
March 9, 2022
3 Minutes Read
In this post, we will look at how GCP brings ML to the masses through premade APIs, AutoML, BigQueryML, and AI building blocks.
Infrastructure Modernization - Stay Agile With An Open Architecture
February 17, 2022
3 Minutes Read
Learn more about how Google Cloud infrastructure modernization solutions can help your business to become more competitive.
Unlock Your Data’s Potential With Google Cloud
February 17, 2022
3 Minutes Read
Learn more about how Google Cloud can unlock your data's potential.
Part 1: Customer lifetime value estimation via probabilistic modeling
February 16, 2022
15 Minutes Read
Customer lifetime value (CLV) is the total worth of a customer to a company over the length of their relationship. In practice, this "worth" can be defined as revenue, profit, or any metric of an analyst's choosing.
Challenges in cloud-native application development
July 13, 2021
7 Minutes Read
In this post, I’ll discuss some less obvious things you need to know to reach a successful application development in the cloud-native environment, not just with App Engine!